Actress Sarah Jessica Parker announced that she is shuttering her namesake shoe company, according to a report from Footwear News.
Parker launched the brand in 2013 alongside George Malkemus III, the fashion executive responsible for turning Manolo Blahnik into a household name in the US. Malkemus aspired to do the same with Parkerâs collection of footwear seeing as her character in the hit HBO series âSex and Cityâ became synonymous with designer shoes from Jimmy Choo and Manolo Blahnik.
âAfter 10 colourful years, SJP by Sarah Jessica Parker has made the difficult decision to close its doors this fall,â said the statement from the brand. âThe SJP Collection team expresses enormous gratitude to all of their loyal customers and supporters, as well as all those theyâve worked alongside.â
The companyâs flagship store on the corner of Bleecker and Perry Street in New York (steps away from her âSex and the Cityâ characterâs fame apartment) will remain open until Aug. 25 and the businessâ e-commerce site will be available for consumers to make purchases.
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